The World’s First Mercedes-Benz Branded City
A World Built Beyond Tomorrow
Feel absolute clarity. A vertical field of dreams, perfectly held in detail.
Nad Al Sheba · Meydan District · Dubai
The Vision
The Vision of a Masterplanned City
Mercedes-Benz Places | Binghatti City is a landmark residential community that redefines the concept of urban living. This is not merely a collection of structures, but a masterplanned city-scale vision where global brand prestige becomes a personal, lived-in experience.
Mercedes-Benz evolves its design language from the automobile to the cityscape. Every element of the realm carries the design intelligence and emotional appeal that defines iconic. Clarity, without compromise — sensual purity, expressed in an enduring form.
Design Philosophy
Monumental Scale and the Star Beacon
Witness architecture at a monumental scale. Composed of 12 towers of stunning proportion, the city establishes an undeniable presence — visible from a distance and unforgettable at first sight.
These structures are an exercise in precision engineering, where flowing, sculpted surfaces embody kinetic energy and motion, drawing direct inspiration from the dynamism of Mercedes-Benz performance design.
A Design Philosophy of Emotion and Intelligence
An urban community committed to purity in form. Buildings are developed along a rational, functional grid that delivers visual calm, balance and clarity — balancing sculpted, flowing lines with crisp, high-value detailing.
Interiors
Automotive Design, Lived In
A harmony of sculpted fluidity and precise, high-value craftsmanship — an architectural expression of automotive design philosophy.
Discovery
Experience The City
A short immersive tour of Mercedes-Benz Places | Binghatti City.
Location
Next In The City of Now
Located in the affluent Nad Al Sheba district, Mercedes-Benz Places | Binghatti City sits at the junction of Dubai’s drive and unique artistry. The area is globally renowned for equestrian excellence and the iconic Meydan Racecourse.
The City
12 Towers, One Vision
From Project Maybach to Vision Iconic — the city’s landmark tower of 66 residential floors — each address carries a Mercedes-Benz design icon.
A Place of Heart
The Grand Promenade is the emotional and social heart of the city. Podium edges are punctuated with retail, cafés and lifestyle uses, and the park delivers 12 distinct lifestyle experiences, carefully curated for discovery.
Residences
Project Layouts
From efficient studios to family three-bedroom residences — every layout balances sculpted fluidity with functional clarity.
Investment
70/30 Payment Plan
From AED 1,350,000 (~$368,000 USD) · Handover 2028 · Q3 2026 first milestone
Developed by Binghatti — 80+ projects, AED 80B+ portfolio, 50+ projects delivered.
What you need to invest
Palm Signature takes care of everything.
Questions
Mercedes-Benz Places — Frequently Asked Questions
Mercedes-Benz Places | Binghatti City is located in Nad Al Sheba, within the Meydan District of Dubai — minutes from Downtown Dubai, Burj Khalifa and Dubai International Airport.
The World’s First Mercedes-Benz Branded City in Dubai
Mercedes-Benz Places | Binghatti City marks a historic milestone: the first master-planned city in the world carrying the Mercedes-Benz name. Developed by Binghatti in Nad Al Sheba, within Dubai’s Meydan District, the project comprises 12 iconic towers where automotive design excellence translates into architecture, interiors and resident experience. Prices start from AED 1,350,000 (~$368,000 USD) with a 70/30 payment plan and handover in 2028.
Why Invest in Nad Al Sheba & Meydan
Nad Al Sheba sits at the geographic heart of new Dubai — 10 minutes from Downtown Dubai and Burj Khalifa, 12 minutes from Dubai International Airport, and adjacent to the Meydan Racecourse and Dubai’s upcoming innovation corridors. Branded residences in Dubai historically command a 30–60% resale premium, and Meydan is among the emirate’s fastest-appreciating districts, making this launch one of the most watched off-plan opportunities of 2026.
Ultra-Luxury Living: Mercedes-Maybach Penthouses & Private Concierge
Designed for Dubai’s most discerning luxury buyers, Mercedes-Benz Places | Binghatti City offers ultra-luxury residences and exclusive Mercedes-Maybach penthouses with panoramic skyline views. Residents enjoy a private concierge, valet, wellness spa, infinity pools and smart-home technology engineered to Mercedes-Benz standards — an address that rivals Downtown’s finest branded residences at a fraction of the entry price.
RERA-Certified Off-Plan Investment with Palm Signature
Palm Signature is a RERA-certified Dubai brokerage guiding international investors through every step: unit selection, floor plans, developer negotiation, DLD registration and post-handover management. All payments go directly to the DLD-supervised escrow account of the developer, never to intermediaries.
Life at the Soul of the City
The city’s iconic tower stands as both a landmark and anchor — a constant presence that defines the city’s soul. Secure your residence in the world’s first Mercedes-Benz branded city.
From AED 1,350,000 (~$368,000 USD) · Handover 2028
Scan the QR code to verify the project permit with Dubai Land Department (RERA).
Prices indicative, subject to change. Funds secured in regulated escrow.